Infrastructure for monetizing dead stock
StokTap is a category-defining infrastructure company purpose-built for the electrical supplies industry. We turn dead and obsolete inventory into bottom-line profit.
What We Do
Dead stock is a universal problem in electrical distribution. Products that seemed like good buys. SKUs from discontinued lines. Surplus from projects that never materialized. This inventory sits in warehouses across the country, silently eroding margin through carrying costs.
StokTap provides the infrastructure to convert this dead stock into revenue. Through system-to-system integration, we connect your inventory to demand capture channels that find buyers actively searching for electrical products.
This is not liquidation. Liquidation recovers pennies on the dollar and damages brand perception. StokTap is demand capture infrastructure that maintains pricing control, protects brand positioning, and routes fulfillment through existing distribution networks.
Core Principles
Control Without Exposure
You define the rules. Price floors, excluded channels, buyer restrictions. Your inventory, your terms.
Integration-First
System-to-system data flow. No manual uploads. No spreadsheet chaos. Your data connected directly.
Channel Preservation
Dead stock moves through separate demand channels. Core sales relationships remain undisturbed.
Operator Accountability
Built and run by operators who have done this before. Skin in the game.
German Tirado
StokTap is led by German Tirado, an operator with 7+ years building and scaling eCommerce in the electrical supplies industry.
German built and scaled EnergyAvenue.com, growing it to tens of millions of dollars in annual revenue. He led the company through acquisition by a global electrical distributor, providing exit for early stakeholders and validating the demand capture infrastructure approach.
The infrastructure and methodologies behind StokTap are derived from this direct operational experience. This is not theory. It is infrastructure built by someone who has operated in the trenches of electrical distribution eCommerce.
Why StokTap Exists
The electrical distribution industry has a dead stock problem that traditional solutions do not solve well. Liquidation destroys value. Internal efforts are fragmented. Surplus sits and carrying costs compound.
StokTap exists to provide the infrastructure that converts this dead stock into profit. Purpose-built for electrical distribution. Designed by operators. Focused on outcomes that matter: bottom-line revenue from inventory that would otherwise be written off.
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Request access to learn how StokTap can help you convert obsolete inventory into bottom-line revenue.