Turn dead stock into bottom-line profit
System-to-system integration and demand capture infrastructure for the electrical supplies industry.
Industry Experience
Deep expertise across the electrical distribution landscape
Logos shown for identification only. Not an endorsement.
The Profit Leak
Dead stock is a silent drag on your bottom line
Typical carrying cost per year
Average dead stock value
Of inventory obsoletes annually
Dead stock erodes margin silently
Every dollar tied up in obsolete or slow-moving inventory is a dollar not working for your business. Carrying costs compound. Space is consumed. Capital is locked. The longer dead stock sits, the deeper the profit leak grows.
Traditional liquidation destroys value
Liquidation recovers pennies on the dollar. Worse, it can damage brand perception and disrupt channel relationships. There is a better path: infrastructure that converts dead stock into revenue while maintaining control.
The Core System
From integration to revenue in a structured, controlled flow
Integrate
Connect inventory and pricing data via API, SFTP, or flat file
Publish
Normalize product data and publish to demand channels
Capture
Intercept demand via search, shopping, and SEO infrastructure
Fulfill
Route orders to optimal fulfillment partner
Report
Full visibility into performance and outcomes
For Manufacturers
Monetize dead stock without exposing your brand or disrupting your channel
Dead stock is a liability on your balance sheet. But traditional liquidation channels sacrifice margin and risk brand damage. StokTap provides infrastructure that turns dead stock into profit while keeping you in control.
- Full pricing control and floor enforcement
- Co-funded promotion options
- Demand capture infrastructure, not liquidation
Brand-Safe Monetization
Maintain pricing integrity and brand perception while converting dead stock to revenue.
Control Without Exposure
You define the rules. Minimum prices, excluded channels, and buyer restrictions.
Integration-First Approach
System-to-system data flow. No manual uploads. No spreadsheet chaos.
Distributor Fulfillment Routing
Orders fulfilled through your existing distribution network, not around it.
Cash Recovery
Convert dead stock into revenue without fire sales or margin destruction.
ERP-Aligned Workflows
Integration that works with your systems, not around them.
Space Liberation
Free warehouse space for inventory that actually turns.
Demand Insights
See what is selling and where demand exists for your surplus.
For Distributors
Turn dead inventory into cash without disrupting core sales
Dead stock consumes space, ties up capital, and drags on carrying costs. As a StokTap partner, you gain access to demand capture infrastructure that moves slow-moving inventory without cannibalizing your primary sales channels.
- Automated publishing of dead and slow-moving SKUs
- No disruption to core customer relationships
- Carrying cost reduction through velocity
Built by someone who has done this before
StokTap is led by German Tirado, an operator with 7+ years building and scaling eCommerce in the electrical supplies industry.
German built and scaled EnergyAvenue.com, growing it to tens of millions of dollars in annual revenue before leading the company through acquisition by a global electrical distributor.
Proof of Outcomes
Anonymized results from real-world implementations
40,000+ SKUs
Large electrical catalog scaled from zero to acquisition
Tens of Millions
In electrical products sold through demand capture infrastructure
Acquisition
Led company through acquisition by a global electrical distributor
Research Library
Deep-dive analysis on dead stock monetization and demand capture infrastructure
The Dead Stock Profit Leak in Electrical Distribution
Understanding the hidden costs that erode margins over time.
Read ArticleLiquidation vs Demand Capture
Why infrastructure beats fire sales for dead stock recovery.
Read ArticleThe Dead Stock Flywheel
How systematic monetization compounds over time.
Read ArticleReady to turn dead stock into profit?
Request access to learn how StokTap can help you convert obsolete inventory into bottom-line revenue.